Finance and real estate articles written by a former fund director and property developer — not by a writer who Googled the topic this morning.
Google's E-E-A-T framework rewards content backed by genuine expertise. That's the structural advantage here.
What We Write
Investment strategy, SMSF, managed funds, lending, fintech, compliance-adjacent topics. Written accurately — not cautiously watered down.
Property investment, development, buyer's agent content, suburb analysis, construction. Terminology from someone who has managed builds.
Every article is structured for search intent: proper H-tags, meta title, meta description, internal link plan, and a credentialled author bio.
Cornerstone pages, authoritative guides, and white paper-style articles that build topical authority over time.
Investor updates, newsletter issues, and client communications in your voice — not generic financial wellness filler.
Topically structured content bundles — three interlinked articles built around a single keyword theme to maximise ranking signal.
Pricing
Finance content is priced slightly higher — the compliance complexity and AFSL background justify the premium.
Finance Writing
Real Estate Writing
About
Most finance and property content is written by people who've never been in the room. I have been.
Before building BlackPan Agency, I spent a decade working across finance and property — directing a fund, holding two AFSL licences, and completing property development deals across Melbourne and regional Victoria. JVs, option contracts, development sites. I've sat across the table from lawyers, auditors, and accountants.
That background is what separates content that ranks from content that fills a word count.
— Daniel Gosling, Founder
AFSL licences held (former)
Years in finance & property
All content structured for Google's quality framework
Australian English, local market context
Process
Topic, target keyword, target reader, tone. The more specific, the better the article — but a rough direction is enough to start.
We confirm the structure, hook, and key argument before drafting — so you don't get a rewrite of the top-ranking article.
Full article in Google Docs or Word — SEO metadata, headers, citations, and author bio included. Ready to review.
One or two rounds of revisions included per package. Most articles go live without changes.
Place an order on Fiverr or send a brief directly — we'll confirm scope and turnaround before you commit.
Order on Fiverr daniel@blackpan.agency